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SEO

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I’m taking my own advice

I’m taking my own advice

Growing up, I remember my Dad telling me to "Do as I say, not as I do." (always with a naughty grin on his face). Now while this makes perfect sense in a parent-to-child relationship, it doesn't fit in a business-owner-to-business-owner relationship. In fact the...

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Quick SEO Tip: Is your website blocking Google?

Quick SEO Tip: Is your website blocking Google?

Yip, that's really a thing. Your website might be telling Google to ignore your business, products and services. It could be telling Google to look elsewhere, directly at your competitors. Yikes. There is a time and a place for this setting, but it's certainly not if...

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SEO fast facts (x5)

SEO fast facts (x5)

If you're eager to sell more products or services, to more people, you'll be eager to improve your SEO. And quickly. Having your company appear in Google search results is an opportunity to reach more of your ideal customers and clients. Ensuring that your brand...

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Quick SEO Tip: Replace PNG images for improved SEO

Quick SEO Tip: Replace PNG images for improved SEO

There are plenty of image formats you can use on your web design. The most common being JPEG, PNG and GIF. Each serve a specific purpose, but we're seeing more and more PNG's being used unnecessarily. I say unnecessarily, because when used incorrectly, PNG's have a...

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6 Things to Consider when Choosing the best Digital Agency

6 Things to Consider when Choosing the best Digital Agency

There are literally hundreds of web design companies in Auckland, and thousands in Brisbane. So which Auckland digital agency is right for you? What should you consider when trying to choose the best Brisbane digital agency for your business? We've put together a few...

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How to convert a PNG to a JPG

How to convert a PNG to a JPG

It’s really easy to convert a PNG image to a JPG. There are also so many ways to do this. We’ve listed the two quickest methods below, to help you convert your imagery. Tip: JPG are ideal for websites because they’re more compressed than PNG. This means that they load...

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You don’t know what you don’t know about SEO

You don’t know what you don’t know about SEO

After helping another web agency this week, I realised that there is still a serious misconception about SEO. I wanted to share this story with you, so that you can make better decisions, save time, money and the reputation you've worked so hard to obtain. Let me...

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Is SEO reducing your visibility online?

Is SEO reducing your visibility online?

Everybody wants to be on page 1 of Google for their search terms. But, did you know that the actions people take to increase their visibility online, often leads to the complete opposite result? Small business owners often dabble with search engine optimisation, with...

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You don’t know what you don’t know, about website imagery

You don’t know what you don’t know, about website imagery

Yesterday a client asked if we could add another banner image to their websites homepage. My answer was "Yes, we can, but no we shouldn't." New content is golden, except for when it isn't.. You might be thinking "But Judy you always encourage us to add fresh content...

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The easy answer to a brilliant SEO question

The easy answer to a brilliant SEO question

I've just been asked a brilliant SEO question. It's brilliant because although the answer is easy to come by, it’s hugely beneficial. I wanted to share this insight, because it can help you, and other business owners of all shapes and sizes. Mark wanted to know what...

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Top 3 essentials for influencing Google search

Top 3 essentials for influencing Google search

There are 3 things that should happen, every time you Google your company name on a pc.  Try it, you will only need 1 minute. Open your browser and Google your businesses name. No locations or keywords, just the name of your business. For example, instead of searching...

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Is your business appearing in Google?

Is your business appearing in Google?

When you Google your company name, your website should come up in the search results. This is only one of the three things that should happen. That's simple enough, but have you actually tried? And did you know that, this does not happen by default? Go ahead. Stop...

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Are you writing content for humans or machines?

Are you writing content for humans or machines?

When you add content to your website, are you writing for humans, or a search engine? Consider this carefully, as the answer will drastically impact your efforts. Yes, we are always being pushed to follow Googles rules. And yes, SEO is important, but (and there's...

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Discover one of the most valuable functions of a website

Discover one of the most valuable functions of a website

There is one function that all websites should perform. One that is assumed as a default, but is very rarely the case. This functionality can lead to growth, and help you take your business to the next level. I'm talking about your websites ability to appeal to 100%...

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Take advantage of what Google really want

Take advantage of what Google really want

Google's main objective is to connect people with data. They don't favour web design companies like ours, or large powerful corporations. They want what's best for you: a human being, searching for information. So how can you use this simple logic to your advantage?...

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Turn on AMP for a Faster Mobile Web Experience

Turn on AMP for a Faster Mobile Web Experience

Users throughout New Zealand have little patience these days for poorly performing sites. With the introduction of AMP, this will slowly become a thing of the past. A survey conducted by Akamai and Gomez.com, confirmed that after two seconds, website page abandonment...

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How SSL’s secure your clients and improve your SEO

How SSL’s secure your clients and improve your SEO

At a very high level, SSL Certificates offer your website visitors an extra level of security. This has been the case for many years, so why are we focusing on SSL's now? Historically, SSL Certificates were used by those accepting payments via their website (online...

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