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10 Reasons you don’t get traffic from Google
Whether you're a start up business in Auckland, or an established organisation, you need to appear in Google for optimal growth. Ideally, on page one... So why aren't you getting more traffic from Google? Are you getting any at all? First, why should you care about...
Take advantage of what Google really want
Google's goal is to connect people with information. They don't favour web design companies like ours, or large powerful corporations. They want what's best for you: a human being, searching for answers. So how can you use this simple logic to your advantage? Google...
The one thing nobody tells you about WordPress websites
Full disclosure, Phancybox design WordPress websites. And for good reason, we absolutely love WordPress, and so do our clients. So why does it sound like I'm trying to warn you? Because I am. There is some small print associated with WordPress. Information that is...
Everything you need to know about Google Analytics end-of-life
Google announced this week that it will deprecate Universal Analytics on July 1, 2023. That's the version of Google Analytics set up between 2005 and now, probably the version that you're using on your website. It's been replaced with a new version of Google Analytics...
Before you design a website for your new business
There's a particular order of actions when it comes to marketing a new business. And at the top of the list, is not designing a website. Before you find a web design company to develop your website, there's something else you need to do first. Something that will make...
How to view old versions of a website
Quick Tip: How to browse old websites There are plenty of ways to reverse a single website change, roll back a full page to an older version or restore an entire website. But sometimes none of these options suit. Sometimes you just need a visual of a previous version....
How to save an image from a website
Have you ever needed to save an image that exists on another website? Perhaps you want to use a partners logo on your website, or grab one of your suppliers product photos. Below are the steps that you can follow to save an image from a website, and why this method is...
How many years of sales are you willing to throw away?
This week was a great week. I helped a new client go from having no presence on Google (none!) to knocking out her 2 largest competitors for multiple high priority phrases. But there was a catch. We did it all in under 24 hours No, that's not the catch, and it's also...
I’m taking my own advice
Growing up, I remember my Dad telling me to "Do as I say, not as I do." (always with a naughty grin on his face). Now while this makes perfect sense in a parent-to-child relationship, it doesn't fit in a business-owner-to-business-owner relationship. In fact the...
Quick SEO Tip: Is your website blocking Google?
Yip, that's really a thing. Your website might be telling Google to ignore your business, products and services. It could be telling Google to look elsewhere, directly at your competitors. Yikes. There is a time and a place for this setting, but it's certainly not if...
The fastest way to get your online shop up & running
Now is clearly the time to have an online shop to sell your products, and/or service. But web design companies can take from 4 to 12 weeks to create an eCommerce website. For most New Zealand business owners, particularly in the current climate, this is not ideal. So...
NZ business doors are closed, but websites are always open
While most NZ businesses are closed, it’s essential to remember that websites are always open. During the CV19 restrictions, your website might be your only connection with new Kiwi customers and clients. So make sure that it’s a powerful one. There’s an opportunity...
Boosting cash flow during COVID-19 restrictions
Our favourite marketing guru, Jim Connolly, has shared some ideas around how businesses can diversify, and improve cash flow, during Covid-19. We’ve added a few extras, and wanted to make sure that as many people in New Zealand had access to this information....
COVID-19: How we are continuing to support our clients
While Covid-19 is altering our lives on a daily basis, we hope that you're finding the time to look after yourself, and those around you. In these confronting times, it's more important than ever to remain resiliant. To work together, one community at a time, towards...
8 Essential COVID-19 website updates
COVID-19 has introduced ongoing disruptions throughout New Zealand communities, with more change coming each day. But, while there’s a lot going on (!), it’s important to keep your clients, customers, staff and suppliers updated. Regardless of how you’ve been impacted...
Imagine wearing pyjamas to a client pitch
Can you imagine wearing pyjamas to your next client pitch? You wouldn't dare would you (unless you're a Victoria Secret model). When presenting to a potential client, you'd look sharp right? You'd dress the part. So what about the rest of your client facing team? What...
SEO fast facts (x5)
If you're eager to sell more products or services, to more people, you'll be eager to improve your SEO. And quickly. Having your company appear in Google search results is an opportunity to reach more of your ideal customers and clients. Ensuring that your brand...
4 Benefits of hosting with your web design company
While speaking with a new client about a web design project, the topic of web hosting providers came up. Specifically, my client was wondering if he should leave his web hosting with his current provider, or move it to our servers during the redesign. What a great...